Harvard Business Publishing Exam (Planning Communication)

Harvard Business Publishing Exam (Planning Communication)



1) How can cognitive bias be harmful to communication?

2) Which of the following is the function of an assumption?

3. In business what is the most important tool for creating a persuasive message?

4. Select the scenario in which a diagnostic argument could be most helpfuLTop of Form

5.Why is persuasion important in business?

6.Which of the following questions is not used for organizing thinking about a communication?

7. Understanding your audience will help you achieve the purpose of your communication.

8. The outline below is the most logical order of elements of a decision argument:

Select the scenario in which a decision argument could be most helpful:

You need to understand the purpose and audience before you start work on the message.

Select the statement that best states what a writer or speaker should know about using emotion in a message:

Is this statement an accurate assumption for the argument below:

Players who could lose a year of their careers and suffer large financial losses should be allow to play in the upcoming season.

Select the item that is not a bias affecting communication:

14. When a situation or outcome needs a causal explanation, a diagnostic argument is needed.

15. Select the organizer most appropriate for the following informative message:

Character is the audience's perception of a speaker or writer.

Character is the audience's perception of a speaker or writer.

17. What does informative communication do?

18. Select the evidence statement that does not help prove the conclusion:

19. An assumption must be acceptable to the audience.

20. Select the question that best helps a communicator understand an audience:

21. What is the most important element of an evaluation argument?

22. Select the scenario in which an evaluation argument could be most helpful:

23. Select the statement that most accurately describes the role of emotion in communication:

24.What is persuasive communication?

25. Select the statement below that best explains how communicators can use character in a message:

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